Panasonic and XpanD New Standard M-3DI
The 3D technology is reaching a mature phase, and now the 3D eyewear gets into tech standards. Just like the HDMI standard which was accepted by all big hi-tech companies for fast data transfer, the need for a universal 3D eyewear standard became a real need for the further expansion of the 3D market. The universal 3D eyewear standard M-3DI is more relevant now as more companies started manufacture 3D HDTVs which need 3D active shutter glasses component for 3D watching.
What is Universal 3D Eyewear – M-3DI Standard
The main idea behind the Universal 3D Eyewear – M-3DI standard is that you as a consumer can use any pair of 3D glasses active shutter which will be within the standard, with any HD TV. Unlike the situation today when you are usually restricted to buy only the TVs’ brand 3D glasses.
With the new standard 3D glasses technology, you could buy one set of glasses and the 3D active glasses will recognize the 3D emitter from the 3D TV and adjust the glasses IR (infra-red) signal so they are synchronized with the same speed of transmission.
Having a standard in 3D watching makes a lot of sense and may be a clever marketing move by the companies who join in this venture. Consumers could buy new 3D HDTV without thinking they will need to buy a whole new set of glasses, or worry that the 3D glasses they have may not be compatible.
This Universal 3D Eyewear – M-3DI standard will make the 3D accessories cheaper as more companies will be able to manufacture M-3DI accessories.
Who Is Behind The M-3DI Eyewear Standard
This M-3DI Standard is leaded by Panasonic together with XpanD and other consumer TV manufacturerslike: Changhong, Funai, Hisense, Hitachi, Mitsubishi, Philips, Sanyo, Seiko Epson, Sim2 and Viewsonic.
Panasonic is trying to lead the 3D markets with 3D HDTV, 3D glasses, 3D Blu-rays and 3D camcorders. If this Universal 3D M-3DI Eyewear Standard will follow through, Panasonic will be gaining a major lead compared to Samsung and Sony who have their own 3D technology which cannot be used on Panasonic devices. Unless Sony 3D glasses and Samsung 3D glasses join to the new universal M3Di standard, they will find themselves with products ‘out of standard’ and more complicated to market.
Universal 3D Glasses Standard Downside
There are some downsides to such a standard, it is no secret that even great products that can not reach sales volume will fade away and die before they get a fair chance. Universal 3D eyewear standard may block out any new developments from reaching high sales (as everyone will have M-3DI Eyewear Standard at home) and new 3D products will be left for crazy gadget customers and away from reaching the markets.
The second thing is that this universal 3D eyewear standard will set Panasonic technology as the obsolete while it is definitely not the best 3D technology for 3D watching. There are exciting new 3D developments and 3D technology releases and the competition is high while no standard is yet to rule.
Universal 3D Eyewear Conclusion
While XpanD chief strategy officer Ami Dror has invited all other companies to join the new standard, it is not expected them to join so fast. Ami Dror said the Universal M3DI standard will be ready by the end of 2011, and that same companies behind the original HDMI standard are behind the M-3DI standard.
Unlike the HDMI (HDMI cable standard) which has a logistic sense, the M3DI is different and can determine which 3D technology will rule at 2012 and will knock the competitors developments to the trash bin. Since the 3D technology for home use is still developing it seems too soon to cartel around one technology and drain out the chances for the great leap that might be just around the corner.
While it may be a technological treat for the long run, it is the best option for the consumer in the short term decision for 3D glasses.
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